{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/www.cultbooking.com\/en\/25-years-of-swoppen-cultbooking-a-technological-partnership-built-for-the-future\/#BlogPosting","mainEntityOfPage":"https:\/\/www.cultbooking.com\/en\/25-years-of-swoppen-cultbooking-a-technological-partnership-built-for-the-future\/","headline":"25 Years of Swoppen & CultBooking \u2013 A Technological Partnership Built for the Future","name":"25 Years of Swoppen & CultBooking \u2013 A Technological Partnership Built for the Future","description":"A Quarter-Century of Digital Innovation in Hospitality 2025 is a special year for the German travel tech industry: Swoppen and CultBooking are celebrating their 25th anniversary. Two companies that have spent a quarter-century helping hosts digitize their distribution, automate processes, and run more successful businesses. What began as a vision to empower hotels, vacation rentals, […]","datePublished":"2025-08-12","dateModified":"2025-08-13","author":{"@type":"Person","@id":"https:\/\/www.cultbooking.com\/en\/author\/cultbooking-neo\/#Person","name":"info@cultbooking.com","url":"https:\/\/www.cultbooking.com\/en\/author\/cultbooking-neo\/","identifier":2,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/8f28da0660c8b3f5cda765b53ceef1b178f541913dc667ed97bb09858ce62fe3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8f28da0660c8b3f5cda765b53ceef1b178f541913dc667ed97bb09858ce62fe3?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"CultBooking","logo":{"@type":"ImageObject","@id":"https:\/\/www.cultbooking.com\/wp-content\/uploads\/2019\/08\/Social-Media_Logo_CultBooking.jpg","url":"https:\/\/www.cultbooking.com\/wp-content\/uploads\/2019\/08\/Social-Media_Logo_CultBooking.jpg","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.cultbooking.com\/wp-content\/uploads\/2025\/08\/image-38-e1755075767925.png","url":"https:\/\/www.cultbooking.com\/wp-content\/uploads\/2025\/08\/image-38-e1755075767925.png","height":290,"width":1050},"url":"https:\/\/www.cultbooking.com\/en\/25-years-of-swoppen-cultbooking-a-technological-partnership-built-for-the-future\/","about":["Uncategorized"],"wordCount":375,"articleBody":"A Quarter-Century of Digital Innovation in Hospitality2025 is a special year for the German travel tech industry: Swoppen and CultBooking are celebrating their 25th anniversary. Two companies that have spent a quarter-century helping hosts digitize their distribution, automate processes, and run more successful businesses.What began as a vision to empower hotels, vacation rentals, and apartments with smart software has grown into a proven technological alliance. Swoppen, as a provider of practical hotel software, and CultBooking, one of the leading booking engines, have worked closely together for many years, with visible success for their customers.Technological Pioneering: What\u2019s Standard Today Was a Small Revolution Back ThenCultBooking was the first booking engine in Germany to enable XML integration between hotel software (PMS) and Internet booking engines (IBEs). As early as the 2000s, availability and prices were automatically transmitted from the PMS to the IBE, and bookings flowed back into the PMS.What now feels standard was a true quantum leap back then: moving away from manual data entry toward automated processes and greater booking reliability for hosts. In cooperation with the channel manager CultSwitch, it was possible to make all rooms available across all channels simultaneously. And even then, CultSwitch guaranteed that overbookings would not occur, and if they did, CultSwitch would cover the loss. This built a lot of trust in cloud-based technology.Anniversary Promotion: 25 Weeks, Double the BenefitTo celebrate this joint anniversary, Swoppen and CultBooking are thanking new customers with an exclusive offer:No setup fees (Swoppen \/ CultBooking)Three months free of charge (CultBooking)Promotion period: August 1, 2025, to January 23, 2026 (25 weeks)Promo code: JUBI25A Look Back \u2013 and ForwardSwoppen and CultBooking have helped shape the digital transformation of the hospitality industry: from the first online bookings to today\u2019s integration of AI, automation, and open APIs. What unites both companies is their clear focus on practical technology, personal support, and sustainable development.The next 25 years? They belong to hotels that embrace integrated systems and choose partners who understand what truly matters.A big thank you to all customers, partners, and companions. Here\u2019s to the future of hospitality.For more information about the anniversary promotion and integration, contact Swoppen or CultBooking directly.https:\/\/www.swoppen.com\/de\/hotelsoftware\/https:\/\/cultbooking.com\/"}