External link
  • A new tab opens with CultBooking link(when clicking on Book Now)
  • Fully responsive and mobile optimized
  • 100% recommended and supported integration
  • Easy and fast to install
Java Script
  • User remains on the hotel’s URL address (no redirection)
  • Fully responsive and mobile optimized
  • 100% recommended and supported integration
  • Medium level development expertise needed
Website integration, new additional service by CultBooking

Our distribution managers, have discovered that sometimes hotels do not have a system administrator, webmaster or developer to help them integrate the booking button, also called booking engine into their website.

Other times the website administrator is too busy with other tasks or does not know how to properly integrate the booking engine technology. Very common is iFrame or Pop-ups on the website itself that many times are integrated in a wrong way or in the wrong place. If hotel owner decided for iFrame, which we do not recommend for various reasons, then the webmaster has to be extra carefull to add propoer settings and adjustments as follows:

iFrame / Pop-up window

Padding, boarders and size

What is padding for?
The padding clears an area around the content (inside the border) of an element.
Example of padding:
style="padding:1px;border:1px solid black;"

Developer also needs to make sure the window of the iframe is not too small. Therefore adding appropiate boarders and size.

Here is an example of size:

<iframe width="640" height="360"

Example of boarders:

An <iframe> with a left and right margin of 50 pixels:

<iframe src="demo_iframe.htm" marginwidth="50">
Given the above difficulties, hotels actively request support from CultBooking and our developers are ready to make the needed adjustments. There is a success story of a property that will help you see the launch of this new additional service.

iFrame real example of wrong integration

Hotel and distribution manager approached us, saying there is an error with the booking engine. I checked and indeed, there was a problem, the technology has been integrated via iFrame incorrectly.
Desktop integration
When I clicked on ‘Sofortbuchung’, book now button, the iframe opens down below. User is not notified that a new action happened. Also the website should have redirected to the inferior part of the website where the iFrame is, this is a new command that the developer should have implemented. Given the fact that iframe is not visible, is somewhere down below hidden for the desktop user, the hotel risks to lose direct bookings.
Another problem of the iFrame is the scrolling line from the left side. This is outdated and not needed. Moreover, in this case, we have 2 scrolling lines, even worse.
Mobile integration
The mobile version of iframe. As user, I can see the iframe down below without any padding, no boarders. Moreover, I can not scroll down to simulare a search, check availability or rooms as the iframe would not allow me to do so. I only see check-in date, but the rest is blocked, very frustating for the end user.

External link real example of good integration

Therefore, CultBooking developer was given the task to integrate the booking engine as external link on as many points of the property website as possible. So that is easy for the user to find the book now button.
First of all the ‘book now’ has been integrated directly on home, the first image background appearing when entering the website:
So the green button: ‘Jetzt buchen’ has been added. Moreover, buttons have been added when scrolling down on the following sections:

All of these buttons lead to external link that opens a page where the user is able to freely simulate a search for available rooms:


Additional services CultBooking


Now you can request this service as well from your distribution manager or with CultBooking directly. Our developers will be happy to help you.

website intergation-cultbooking


If you also need integrated design with your website and guidence on how to best integrate the booking buttons, the colors, the size, that goes along with your brand image and concept, we offer as well design services.


Support & Help

For questions and help, you can reach us via the contact form or directly by email: